Trace, the leading youth media brand in sub-Saharan Africa, owns and operates 30 digital and mobile services, 21 pay-TV channels and seven FM radio stations, broadcasting more than 400 concerts and other music programming annually. It also hosts its own talent competition, Trace Music Star, a music awards show, Trace Awards, and music festival Trace Live, which was held at La Place, the hip-hop cultural centre, in Paris for the first time in June 2017.
Source: www.iq-mag.net
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